German agricultural technology at the NAMPO Agricultural Trade Show
Grain SA’s NAMPO Harvest Day is one of the largest agricultural exhibitions in the southern hemisphere. A delegation of the German Embassy Pretoria led by the head of the department of the Food and Agriculture, Erik Schneider, visited the show.
Enlarge image NAMPO 2017 (© German Embassy/Velten) It takes place annually, in middle May outside of the town of Bothaville, in the Free State province of South Africa.
Due to the growing importance of export business as growth driver for the German agricultural industry South Africa and southern Africa play a crucial role not only at present but as a future growing trading partner for German manufacturers. German manufacturers exhibited their high-end products, these range from tractors and agricultural equipment, chemicals, fertilizers to extension services.
The traditional exhibition first took place in 1967 and later established permanently as NAMPO. It initially was organized by the Nasionale Mielieprodusente-Organisasie (NAMPO), the former organization of national maize producers. Today the exhibition comprises of about 75.000 visitors annually and is organized by Grain SA, an independent association of grain producers in South Africa founded in 1999. The exhibition focuses on the entire farming sector and offers producers the possibility to exchange with manufacturers and experts in various fields of the agricultural sector.
From May 16 to 19, 2017 about 700 national and international exhibitors presented the latest technology and products on offer in the farming industry first-hand. Amongst the exhibitors, several German manufacturers were represented, especially from the area of agricultural machine production.
Enlarge image (© Deutsche Botschaft/Velten) The annually increasing international interest in the NAMPO was reflected at the 51st year by the presence of a Canadian and a British Pavilion and by exhibitors from Russia and Brazil. In addition, exhibitors from Portugal, Israel, Argentina, France, Italy, the United States and India were represented.
Overall, almost all renowned German agricultural engineering companies were represented at the exhibition and showed off the label “Made in Germany” impressively, particularly in the area of agricultural engineering technology. The German exhibitors assessed their participation at the NAMPO as very successful and apart from business deals and maintaining business relations in South Africa they were able to establish and expand their business relations to agricultural entities even beyond the national boarders of South Africa.